Almost everyone with a business knows the internet is where the money is. The reach is incredibly huge, and when properly utilized, e-commerce websites can increase sales and revenue values at an unbelievable rate.
On the downside, many business websites are experiencing tortoise-slow progress with some even being put down. The main reason for this is many went into e-commerce without really knowing what they were getting into. They weren’t equipped with the arsenal that would steadily push them towards their goals; applying best e-commerce website practices with consistency.
Using beautiful images on e-commerce platforms to sell products and services
This may come as a shock to many since everyone in e-commerce knows that pictures are the greatest selling tool for products and services. However, quality images are greatly lacking in most of the online stores. Customers want to look at a very clear image that shows every product detail so they can decide whether to make a purchase. How are your potential customers supposed to decide if all they are looking at are poor quality and blurred images?
You do not need to be a professional photographer to have high-quality pictures. Simply pay attention to detail when taking pictures of your products before uploading them. Ensure your site visitors can view the images from different angles. Be consistent about uploading quality images.
Check out e-commerce websites designed with quality images to get an idea of what your site should look like.
E-commerce websites should make it easy for visitors to navigate their sites.
When visitors are unable to quickly move through a site, they are discouraged which causes them to leave and look for what they need elsewhere. Even if they had the intention of making a purchase, you lose that chance with your poorly done site.
Engage with good e-commerce solutions providers who will help build your quality website. In case you are short on capital, check out the best free e-commerce website builders in the online market and engage their services. A good builder will provide outstanding and unique e-commerce website templates. These templates will help you organize your site in such a way that your visitors will know exactly where they are as they navigate to your site.
Using sitemaps for increased online visibility of e-commerce platforms
A site map shows the current structure and organization of your site. When you submit it, you are in a better position to increase your site’s online visibility. E-commerce solution Shopify and others do this because they know the leading search engines use usability to rank websites regarding quality. When your site is organized, chances are high of ending up on the top pages of search engines.